Responsible Non-Woven Textiles For The Mass Fashion Market with Doppelhaus

Responsible Non-Woven Textiles For The Mass Fashion Market with Doppelhaus

Martin Brambley Wednesday, 1 July 2020

Martin Brambley and Yolanda Leask talk to us about the incredible sustainable fabrics they have developed. London/Berlin-­based company, Doppelhaus, produce ethically sourced British wool textiles using non-woven technology. The entire process requires fewer steps, no additives and less water than conventional wool fabrics. Our favourite part? They can tell you the names of the sheep that provided the wool. By presenting natural coloured felt-like fabrics printed with pastel colours and metallic foil patterns, the company has carved out a space for non­-woven textiles with fashion­-focussed aesthetics.

We first aired this live Q&A on 6th October 2017 as the company were setting off on their journey. They have since partnered with the BFTT for a research fellow to push the innovation and marketing for their product. The Business of Fashion, Textiles and Technology grant is a five-year industry-led project, which focusses on delivering innovation within the entire fashion and textile supply chain. Through this project, Doppelhaus Ltd can realise their huge ambition to create a sustainable, local and affordable nonwoven material for mass-market fashion made in the UK, from fibre to advertising.

In this lesson you'll hear about:

  • Who Doppelhaus are and how their idea for a non-woven European produced wool textile was formed
  • What Cloudwool® is and how it can be a mass-market fashion textile
  • What the sustainable impact of British, non-woven wool textile is, and tips on sourcing it
  • Creative uses for Cloudwool® and advice on sampling your own creative textiles
  • Wisdom on working with a business partner (and friend)
  • Tips to overcome fear on setting up your sustainable fashion start-up

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