The Green Claims Directive - Does your fashion brand comply?

The Green Claims Directive - Does your fashion brand comply?

The SFC Team Friday, 1 December 2023

What is the Green Claims Directive, and what are its most pressing requirements? In this Lesson, we share expert tips, including how to communicate sustainability without falling into greenwashing, how the Green Claims Directive will impact the fashion industry, and when these regulations will come into effect.


In this video, you'll learn:

  • The fundamental concepts of the Green Claims Directive.
  • Why your claims need to be backed up by data.
  • How the EU and its consumers play a role in this policy.
  • How to substantiate your environmental claims.
  • How to communicate your environmental claims.
  • Guidelines for environmental labelling.
  • The challenges of complying with these laws.
  • The importance of expert legal guidance.

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