Providing Origin And Protecting Reputation Through Fibre Tracing

Providing Origin And Protecting Reputation Through Fibre Tracing

Oritain Wednesday, 1 September 2021

In this 20 minute lesson, learn from various members of the Oritain team, a fibre tracing company rooted in forensic science, about how to prove where your products come from, and why this is important in fighting counterfeiting, greenwashed marketing claims and ethical production issues. This presentation considers in particular how there can be issues in tracing the cotton fibre from seed to product, and how Oritain themselves use forensic science to conduct tests and conclude the fibre origin.

This is part two of a two part lesson from Oritain. Part one gives you an overview of what the company does, why fibre tracing is important, and what their lab looks like.

Thumbnail: Oritain

In this lesson you will learn:

  • All about Oritain's process, collecting and analysing data across a supply chain to verify the origin of raw materials and products
  • How Oritain's advanced, flexible testing can help solve supply chain problems such as tampering and help to identify slave labour
  • Which brands and organisations are currently working with Oritain to identify and eradicate fraud within their supply chains

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