Introduction to Pricing, Global Fashion Management

Thierry Bayle Monday, 1 April 2019

It can be tricky to put a price on your product, but there are some practical guidelines you can follow to ensure your prices are aligned to your values. Establishing where your product sits in the market is a great place to start. Global Fashion Management is an international fashion business consultancy with experience working with both retail and wholesale business models. Here they share with us their expertise on setting pricing structures for both.

In this video you'll learn:

  • How pricing affects your brand
  • How to calculate your price based on your business model
  • Financials to keep on top of
  • The best business model for fashion brands
  • The importance of planning

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