Additional Pricing Methods & How to Add Value To Your Product
Discerning buyers will attract discerning customers. Maintaining a clear sight of your customer and product value, but also the practicalities, like resources, time and flexibility will give you a better advantage when you come to scaling your business or reaching out to a new market. This video, with Charlie Bradley Ross, will help you tap into some strategies for understanding the value of your product and the ways you can communicate it.
In this video you'll learn:
- Minimum viable products
- Frequently forgotten costs
- Different pricing strategies
- Working out the value of your product
- How to increase the value of your product
- Attracting the best buyer with your pricing
- Lifetime values
- Price elasticity and testing your pricing
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Introduction to Growing and Scaling, NatWestwith Nick Howe
Nick Howe is a NatWest Enterprise Manager and works with agencies, charities, councils and universities across London to provide support and advice on getting started in business. He's also an expert in the ways of growing a business and adapting to the changing environments. In this video, he talks through the different methods for scaling a business, including hiring, acquisition, exports, and making the right funding decisions for your growth plan.
We invited Nick back for this Growing and Scaling masterclass after his brilliant segment all about Funding. Return to the Funding masterclass to watch Nick’s video, where he talked through the funding options available, things to consider before you look for funding and where to apply for it.