Safia Minney: Growing an Eco Empire
Safia Minney is a force of nature in the sustainable fashion industry. She is the founder of Fairtrade clothing company People Tree, Managing Director of eco shoe company Po-Zu, author of several highly read ethical fashion books, and she's also contributed to the fair fashion documentary True Cost by Livia Firth, which is a must-see.
In this video you'll learn:
- What continually motivates Safia.
- About becoming the first international fashion company to be certified 100% Fair Trade by the WFTO.
- Why reviving and cherishing handcrafts is so important to Safia.
- How Safia partners with celebrities and influencers.
- The catalyst for businesses that are responsible and successful.
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