Recyclability: How can brands improve the lifecycle of their clothes? With Lina Londono of Debrand Services
Did you know that less than 1% of clothing is recycled into new garments and only 20% of textiles are recycled? If you’re a sustainable fashion brand owner who wants to work towards improving these statistics, then sign up to this webinar to understand how to improve your range’s recyclability footprint across all stages of its lifecycle: from design to recycling and ‘end of life’.
Lina is the Director of Sustainability & Solutions at Debrand Services. Lina works closely with brands to develop value recovery strategies tailored to their sustainability goals. From recommerce through to fibre-to-fibre recycling, she supports clients in identifying next or end of life solutions for their products.
This interview will guide you through the definitions and processes behind recycled vs. recyclability and sustainability vs. circularity, using examples.
In this video you'll learn:
- What it means when a product is labelled 'recycled'
- Whether fabric fibres degrade as they are recycled
- The main challenges facing recyclability
- Some things to think about when trying to implement circularity in your products
- Ways that small brands can implement circularity
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