Elvis & Kresse: Sustainability, Longevity and Working with Celebrity
Since 2005 Elvis & Kresse have been turning waste materials into luxury lifestyle accessories and meanwhile donating 50% of their profits back to charities. The business started when they learnt the damaged decommissioned hoses of the London Fire Brigade headed straight to landfill. They have since reclaimed an astonishing 175 tons of waste material and turned fire hoses into a luxury range of bags and accessories. In 2017, they dominated the news with the launch of a five-year partnership with Burberry to transform the brand’s leather offcuts into new products sold by Elvis & Kresse.
We were delighted to catch Kresse Wesling MBE, owner and co-founder of Elvis & Kresse and chat to her about this incredible brand’s journey.
In this video you'll learn:
- About the logistics behind Elvis & Kresse and their fabric reclamation
- How they've overcome negative "second hand" perceptions
- How Elvis & Kresse communicate their story without preaching
- How to foster relationships with brands like Burberry and celebrities, such as Cameron Diaz and Will.I.Am
- About Elvis & Kresse's Burberry collaboration
- About the journey to becoming B-Corps and Kresse's top business advice
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