Raising Awareness

Raising Awareness

Charlie Bradley Ross Wednesday, 1 February 2023

You've decided on a worthy cause, and your campaign is underway. But how will you make sure that it has the impact and reach it deserves? From targeting the right individuals to ensuring you get great press coverage, this lesson is about raising your campaign profile for maximum effect. 

In this video, you'll learn:

  • How to find the right people to target 
  • How to encourage your friends, family and the general public
  • How to write a persuasive pitch
  • How to write a press release, find journalists and pitch to press 
  • How to conduct interviews for editorial, tv and radio 
  • How to utilise social media in your campaign

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