How to Create an Activism Campaign
We've established that everyone can be - and on some level already is - an activist. But what if you want to campaign for change? Where do you start?
In this lesson, we draw on the advice of activist Gina Martin to bring you a series of things to consider when planning and running an activism campaign. Think of it as your campaign checklist. And then get out there and fight for what you believe in!
In this video, you'll learn:
- How to plan and prepare for a campaign
- The structure to plan a campaign
- What Gatekeepers are, and why they are important
- Tips on branding, pitching to the press and interviews
- Tips on public speaking
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Raising Awarenesswith Charlie Bradley Ross
You've decided on a worthy cause, and your campaign is underway. But how will you make sure that it has the impact and reach it deserves? From targeting the right individuals to ensuring you get great press coverage, this lesson is about raising your campaign profile for maximum effect.