How Cotton Farming Creates, Affects and Could Alleviate Poverty

Aneel Kumar Ambavaram Friday, 1 January 2021

In an eye-opening discussion about the current situation of cotton farming and its contribution to poverty cycles among rural communities in India today, Aneel Kumar Ambavaram and Sanne van den Dungen from Grameena Vikas Kendram (GVK Society), share information about the organisation's RESET programme that aims to regenerate the environment, society and economy through textiles. This makes an unmissable lesson for anyone who wants to know how cotton truly figures into the everyday lives of farmers and villages where the fibre originates.

In this lesson you will learn:

  • How poverty is linked to cotton farming in India and how farmers get trapped in cycles of poverty
  • About the GVK RESET programme, what the acronym stands for and what it aims to achieve for the cotton farming industry
  • What benefits the RESET programme offers to cotton farmers from a holistic standpoint
  • How to achieve a practical conveyance of transparency in cotton farming and processing

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    with Maveen Pereira

    Traidcraft Exchange's strategy for women's empowerment addresses the fact that women make up a significant part of our global workforce head-on. Here we learn about why women's rights should be advocated for, and why in particular, within the cotton agriculture sector.  

    This is a segment cut from the full interview with Maveen Pereira, Director of Programmes at Traidcraft Exchange.